Privacy policy

Who we are and scope

This policy applies to the deepminer.com.br website. The data controller is [COMPANY NAME], registered under CNPJ [CNPJ], headquartered at [ADDRESS]. For any privacy matter, write to [email protected].

The application at app.deepminer.com.br has its own rules for use and data processing, presented to customers in a contract.

Data we collect

• Access statistics (Umami): we use Umami, hosted on a server under our control, to count visits and a few events: clicks on the demo buttons, submission of the demo form (qualification options only), video chapters, questions in the “Ask your data” block and language changes. It works without cookies and does not identify you individually. The events we record do not include name, email or phone.
• Behavior analytics (Microsoft Clarity): Clarity records interactions, such as clicks, scrolling and mouse movement, and generates heatmaps and session recordings so we can improve the site. It is only loaded after you accept in the consent notice and, once loaded, uses cookies and identifiers. By default, Clarity masks sensitive content. Without your acceptance, nothing is sent.
• Demo request: the website form asks only for qualification data: profile, dataset size, channels of interest and main challenge. When you submit, you are taken to the scheduling tool (Cal.com), and those fields follow as URL parameters. When the scheduler is unavailable, submitting opens your email app with a message to [email protected] already filled in with those fields. Name and email never go in the URL: the scheduler collects them on its own booking screen.
• Email: if you write to [email protected], we keep the message in order to reply.

Preferences in your browser

Your consent choice (dm_consent) and the site’s theme preference (dm_theme) are stored in the browser’s local storage (localStorage). When you choose a language, we store that choice in the dm_lang cookie, for 1 year. The language suggestion notice, once dismissed, is remembered during the session through sessionStorage (dm_lang_banner).

You can delete this data in your browser settings, and the notices will appear again. You can withdraw consent at any time through the “Cookie preferences” link in the site footer.

Who we share data with

We share data only with the external services mentioned above, to the extent necessary: Microsoft Clarity, if you accept, and Cal.com, if you book a demo. Umami runs on a server under our control. We do not sell personal data.

Your rights (LGPD)

Under Brazil’s General Data Protection Law (Law 13,709/2018, LGPD), you can request confirmation of processing, access, correction, anonymization, blocking or deletion of data, portability, information about sharing and withdrawal of consent. Send your request to [email protected].

If you believe your request was not met, you can complain to the Brazilian National Data Protection Authority (ANPD).

International transfer

Microsoft Clarity and Cal.com may process data outside Brazil. In those cases, the transfer relies on the grounds in article 33 of the LGPD, such as your consent, in the case of Clarity, and the other mechanisms provided in that article.

Retention and changes

Messages sent to [email protected] are kept for as long as needed to reply and follow up on the matter. Statistics, behavior and scheduling data follow each vendor’s retention periods, and you can ask for deletion of whatever is under our control. When this policy changes, we will update the date at the top of the page.